Jordan Birnbaum -
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1971
New York, NY, USA
American
Policy Analysis, Cornell University
Founder of The Secret Beatnik Party
Entertainment
The early life of Jordan Birnbaum
Starting out in the investment banking industry specializing in the Asian equity derivatives markets, Jordan Birnbaum achieved success from the very beginning of his career. He entered the corporate world at D.E. Shaw Securities, situated first in Manhattan, and then in London, England as a market maker. After showing promise while managing a portfolio of 75 items, Birnbaum was promoted to having the responsibility of co-managing all activities on the Tokyo Stock Exchange.
As a market maker of equities, he further honed his skill of being able to spot calculated risk worth betting on. This useful attribute was of great benefit to Jordan Birnbaum later in his career at Juno as well as when he placed a vested interest in the risky venture of Qtopia Events Inc. in Hollywood.
Jordan Birnbaum at Juno
Subsequent to his triumphs at D.E. Shaw, Jordan Birnbaum moved into the technology industry at Juno, an up and coming company in the internet field. At Juno, Birnbaum was in charge of expanding the company’s list of subscribers. With clever maneuvering, he instigated a deal with the massive music and video concern Blockbuster. This led to a substantial expansion of the subscription base and also, by default, a major boost to Birnbaum’s career.
After being promoted to Vice President and later Senior Vice President of Business Development, Birnbaum further extended Juno’s subscriber base with unconventional strategies and his innate ability to see unique opportunities. Being responsible for the generation of revenue, Birnbaum was instrumental in leading Juno to a successful IPO and six successive quarters of exceeding fiscal expectations.
Jordan Birnbaum hits Los Angeles
Jordan Birnbaum’s attraction to the media and entertainment industry led to him becoming interested in a company called Qtopia Events Inc. Qtopia Events Inc. was started with the express aim to create a space in which artists can produce recordings by day while doubling up as an entertainment venue at night. Birnbaum invested in Qtopia Events Inc. in 2001.
An expensive lease on Hollywood Boulevard and other contributing issues led to Qtopia Events Inc. not being as successful as anticipated. Refusing to let go of his investment, Birnbaum moved operations to Los Angeles and took on managerial responsibility. Qtopia was re-launched as Vanguard under Jordan Birnbaum’s lead and after breaking even for a couple of years, started showing a healthy profit.
The not very secret, Secret Beatnik Party
While managing Vanguard, Jordan Birnbaum was in a position to pursue his lifelong aspiration of creating multi-media productions with his latest project.
An imaginative and essentially creative person, Birnbaum thinks outside the box. This is made obvious with his latest venture; The Secret Beatnik Party.
Paired with one of his favorite actors, Richard Belzer (Law & Order), Jordan
Birnbaum launched the Secret Beatnik Party in 2012. Aiming the release time to be around the time of the elections at the time, Jordan Birnbaum set the stage for a semi-farcical political offering to the comedy world with his usual candid wit.
Jordan Birnbaum today
Jordan Birnbaum completed a Master’s Degree in Industrial and Organizational (I/O) Psychology at New York University in 2015. He then joined ADP Ventures as Chief Behavioral Economist. ADP Ventures is a business solutions company that provides cloud-based human capital management (HCM) solutions. In this role, Birnbaum directs the application of behavioral economics and I/O psychology into new HCM products developed by the company.
One such product is Compass, an award-winning business leadership solution. In addition to managing the Compass business operations, Birnbaum has also become known as a speaker, blogger and subject matter expert in the field of intersecting behavioral economics and HR practices.